Give every agent a signature with the right name, license number, office and broker details, managed from one dashboard. BulkSignature works with Google Workspace and Microsoft 365 for brokerages and teams, property-management companies and franchise offices.
BulkSignature is email signature management software for real estate companies whose mail runs on Google Workspace or Microsoft 365. You design the signature once: each agent’s name, title, photo and contact details come from your directory, and fields such as a license number, state or office come from custom attributes that your directory, your admins or the agents themselves fill in. Listing and open-house banners run as campaigns with views, clicks and click-through rate. At the 10-license minimum, the Standard plan costs $1.10 per license per month billed monthly, or $0.88 billed yearly, and the rate goes down as your license count grows. The 14-day free trial needs no card.
Directory
Custom attributes
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
Brokerages and teams
Design the signature once in the Designer. Each agent’s name, title, phone and photo come from Google Workspace or Microsoft 365; a license number, designations or a team name come from custom attributes. Publish it to everyone as the Global Signature, or to a team through a group. Agents never edit the design, and with daily sync switched on, new agents in your directory are imported every day.
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
Jonah Okafor
Real Estate Agent · DRE #00000001
Cypress & Vale Realty
One design, two agents. Sample data.
Property management
Leasing teams answer residents and applicants from shared addresses such as leasing@. Give leasing@ its own signature: a Microsoft 365 shared mailbox gets it in Outlook through the add-in, and a Google Workspace send-as address gets its own in Gmail, once your admin switches that kind of address on. Give each office its own signature through a group, or an org unit on Google Workspace.
Leasing Office
Riverbend Commons
Maplestone Property Management
Resident portal: maplestone.example/residents
Disclaimer: Equal Housing Opportunity.
A shared leasing@ mailbox with its own signature. Sample data.
Franchise offices
When your offices share one Google Workspace or Microsoft 365 account, each office gets its own signature through a group or an org unit, and its own logo through an Image custom attribute: the account keeps one company logo, and each office shows its own. Franchisees on separate Google Workspace or Microsoft 365 accounts each need their own BulkSignature account.
Priya Raman
Associate Broker
Ridgewell Realty · Lakeside Office
Sam Whitaker
Sales Agent
Ridgewell Realty · Hillcrest Office
Same design; the office logo comes from an Image custom attribute. Sample data.
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
Jonah Okafor
Real Estate Agent · DRE #00000001
Cypress & Vale Realty
One design, two agents. Sample data.
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
Just listed: 3-bedroom craftsman
88 Example Ridge Rd
View the listing
A listing campaign under an agent’s signature. Sample data.
Listings
Create a campaign with a banner image, alt text and a link to the listing page, with a “Generate UTMs” helper for your web analytics. Assign it to the signatures that should carry it, such as an office’s or a team’s, and every agent under those signatures shows it.
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
Just listed: 3-bedroom craftsman
88 Example Ridge Rd
View the listing
A listing campaign under an agent’s signature. Sample data.
Open houses
Give each open house its own campaign and assign it to the hosting office’s signature, so only that office’s agents show it. Nobody pastes an image into their own signature.
Diego Alvarez
Sales Agent
Lone Mesa Realty
Open house Saturday, 1–4 p.m.
1428 Sample Creek Dr
An open-house campaign on the hosting office’s signature. Sample data.
Results
Analytics reports Total Views, Total Clicks and Click-Through Rate per campaign, per day, for up to 24 months, with an Excel export. Views are filtered for bots and mail previews; clicks are not. Reporting is per campaign, not per agent.
Analytics · per campaign, per day
The three Analytics measures. Sample figures.
Four signatures drawn the way BulkSignature fills them for each agent. Switch parts on and off to see what each line does. Every person, brokerage, number and address here is fictional.
California agent with a DRE license number
Maya Lindqvist
Real Estate Agent · DRE #00000000
Cypress & Vale Realty
www.cypressvale.example
Disclaimer: Wire fraud warning — Cypress & Vale Realty will never send wiring instructions by email. Before you wire funds, call us at a phone number you already know.
Texas agent with a prominent broker name
Diego Alvarez
Sales Agent
Lone Mesa Realty
Open house Saturday, 1–4 p.m.
1428 Sample Creek Dr
Property-management leasing mailbox
Leasing Office
Riverbend Commons
Maplestone Property Management
Resident portal: maplestone.example/residents
Now leasing: one- and two-bedroom apartments
Riverbend Commons
Disclaimer: Equal Housing Opportunity.
Franchise office with its own office logo
Priya Raman, REALTOR®
Associate Broker
Ridgewell Realty · Lakeside Office
Only in some places. California requires every licensee named in a first-contact email to show their DRE license number; Texas requires no license number but sets the size of the broker’s name; New York, Florida, Virginia and Illinois require the brokerage’s name.
Last reviewed:
Not legal advice
We read each rule below at its primary source and summarize what it asks of an email signature. This is not legal advice: confirm with your broker of record or counsel before you change your signatures. BulkSignature does not make a signature compliant; it puts the fields and text your brokerage decides on into every signature.
| Jurisdiction | What the signature should carry | Does the rule mention email? | Source |
|---|---|---|---|
| United States | |||
| CaliforniaDepartment of Real Estate (DRE) | Your name and DRE license number, in type no smaller than the smallest type used, and the responsible broker’s licensed name. The broker’s number is optional when the broker’s name or logo appears. A team name must include a member’s surname and “associates”, “group” or “team”, and needs a member’s name and license number with the broker’s identity as prominent as the team name. Mortgage loan originators add their NMLS ID. | Yes. 10 CCR §2773 lists email among electronic advertising, and DRE form RE 559 lists email as first-point-of-contact material. | B&P Code §10140.6 (opens in a new tab)B&P Code §10015.4 (opens in a new tab)B&P Code §10159.6 (opens in a new tab)10 CCR §2773 (opens in a new tab)DRE form RE 559 (PDF) (opens in a new tab) |
| TexasTexas Real Estate Commission (TREC) | Your name or team name, and the broker’s name at least half the size of the largest contact item (phone, email address, website, handle or QR code) for any agent or team in the email. No license number is required. A link to the IABS in your signature block does not count as giving the IABS. Avoid titles or addresses that suggest a sales agent runs the brokerage; team names end in “team” or “group” and are registered with TREC. | Yes. 22 TAC §535.155 counts email as advertising, except messages to your current client. | TREC FAQ: required information in ads (opens in a new tab)22 TAC §535.155 (opens in a new tab)TREC FAQ: license number in ads (opens in a new tab)22 TAC §531.20 (IABS) (opens in a new tab)TREC FAQ: IABS link in a signature (opens in a new tab) |
| New YorkDepartment of State | In the first email to a client or potential client: the broker’s or brokerage’s name with the broker’s address or phone number, your full licensed name and an accurate license type (not “sales associate” or “licensed sales agent”), with any extra phone numbers labeled. An agent or team logo appears only with the broker’s name or logo. Later emails to the same person may leave this out. | Yes. 19 NYCRR §175.25(d)(4) names the initial email. | 19 NYCRR §175.25 (opens in a new tab)Advertising checklist (PDF) (opens in a new tab) |
| FloridaFlorida Real Estate Commission | The brokerage firm’s licensed name, and your name with at least your last name as registered. In internet advertising, the firm name sits next to, above or below the contact details. | Unclear. The rule covers internet advertising; applying it to email signatures is our reading, not the rule’s words. | FAC 61J2-10.025 (opens in a new tab)DBPR answer 1791 (opens in a new tab) |
| VirginiaReal Estate Board | The firm’s licensed name and office contact information. | Not named. The rule covers advertising “through any medium”. | 18VAC135-20-190 (opens in a new tab) |
| IllinoisIDFPR | The sponsoring broker’s name. The rule treats it as met when the name is at least as large as the agent’s or team’s name. | Not named. Prospecting counts as advertising. | 68 Ill. Adm. Code 1450.715 (opens in a new tab) |
| United States — optional everywhere | |||
| Equal Housing Opportunity logoHUD | Optional for brokerages. HUD removed its old advertising guidelines, which recommended the logo, in 1996; the logo is required in all advertising only for FHA-program applicants. The fair housing poster is required at places of business, not in email. | No. | 24 CFR Part 110 (opens in a new tab)61 FR 14378 (1996, PDF) (opens in a new tab)24 CFR 200.620 (opens in a new tab) |
| REALTOR® marksNational Association of REALTORS® (NAR) | Only for NAR members, while they are members, in the form “Name, REALTOR®”. The mark shows membership, not a job title or license status; it never sits next to descriptive words or inside a business name. | Yes. Capitals and the ® may be relaxed only inside email addresses, domain names and usernames. | NAR: the marks with a member’s name (opens in a new tab)NAR: definition of REALTOR® (opens in a new tab)NAR: trademarks in usernames (opens in a new tab) |
| Wire-fraud warningNAR template | Optional. NAR publishes a wire-fraud email notice that members may add to their signature line: never trust wiring instructions received by email, and confirm by phone using a known number. No law requiring it was found. | Yes. It is written for the email signature line. | NAR wire-fraud email notice (opens in a new tab) |
| United Kingdom | |||
| CompaniesAll business correspondence | The company’s registered name. On business letters, order forms and websites, also the part of the UK where it is registered, its registered number and its registered office address; if any director is named other than as the signatory, all directors. | Partly. The rules cover documents in electronic form; Trading Standards’ Business Companion lists business emails, while GOV.UK’s guide names letters, order forms and websites. | SI 2015/17, Part 6 (opens in a new tab)Business Companion (opens in a new tab) |
| The Property Ombudsman membersTPO | The TPO logo, which TPO’s codes ask members to show on “letterheads (including emails and other digital communications)”. Estate agents must belong to an approved redress scheme, but no legal duty to show the membership on correspondence was found. | Yes. | TPO codes of practice (opens in a new tab) |
| Propertymark membersPropertymark | The Propertymark logo on marketing and letterheads. | Not named. | Propertymark rules (opens in a new tab) |
| Canada | |||
| OntarioRECO | The brokerage’s registered name, clearly and prominently, plus your registered name and a permitted title: “Salesperson”, “Broker”, “Real Estate Agent”, or REALTOR® for CREA members. | When promotional. RECO Bulletin 5.1 says email signatures with promotional statements may be advertising. | O. Reg. 567/05, s. 12.1 (opens in a new tab)RECO Bulletin 5.1 (opens in a new tab) |
| British ColumbiaBCFSA | The brokerage’s licensee name, displayed in a prominent and easily readable way. | Yes. BCFSA’s advertising checklist names email. | Real Estate Services Rules, ss. 39–40 (opens in a new tab)BCFSA advertising checklist (opens in a new tab) |
| AlbertaRECA | The brokerage’s name, clearly indicated, including in advertisements. | Not named in the rules. | Real Estate Act Rules, ss. 49, 51, 53 (opens in a new tab) |
| Australia | |||
| VictoriaEstate Agents Act 1980 | The name under which the agent carries on business. No license-number requirement was found. | Not named. Applying the rule to email is our reading. | Estate Agents Act 1980, s. 42(1) (opens in a new tab) |
BulkSignature connects to your Google Workspace or your Microsoft 365 account, one of the two per company, and puts each agent’s signature where they write.
BulkSignature writes each agent’s signature straight into Gmail’s signature settings, with nothing to install, and re-applies it nightly.
Your IT admin deploys the add-in once; it then adds signatures automatically in Outlook for Windows (classic and new), Mac, the web, iPhone and Android.
Agents who use Apple Mail or desktop Outlook install the BulkSignature desktop app for Mac or Windows. It puts their signature into Apple Mail, Outlook for Mac and classic Outlook for Windows and refreshes it twice a day.
Adds the right signature, including a reply signature and one per sending address, in Gmail on the web in Chrome. Changes arrive within minutes.
BulkSignature follows industry-standard security and compliance practices including SOC 2 Type II and GDPR to protect your enterprise data.
Protecting personal data and user privacy
Secure systems with controlled access and monitoring
Real estate companies pay the same list price as every other company. Try BulkSignature free for 14 days, without a card.
US $1.10per license / month
At 10 licenses, billed monthly; $0.88 billed yearly. The rate goes down as you add licenses and applies to all of them.
Contact sales
A custom volume rate for brokerages with 500 licenses or more.
Prices in US dollars, excluding tax; any tax due is added at checkout. Every company buys at least 10 licenses. A license is each email address a signature reaches: a person’s own mailbox is one, and each alias, shared mailbox or delegated mailbox that gets a signature counts separately. Compare plans
Book a demo and we’ll walk through license-number fields, office logos and state-specific lines on your Google Workspace or Microsoft 365 account.
Yes. Create a custom attribute for the license number, or use one of the five fixed custom fields, and place it in the signature. Fill it in Company Data, by CSV import or from your directory (Google Workspace custom schema fields or Microsoft 365 extension attributes, once directory custom fields are switched on), or let agents enter it themselves in the User Portal once you switch it on.
Only in some places. California requires every licensee named in a first-contact email to show their DRE license number; Texas requires no license number but sets the size of the broker’s name; New York, Florida, Virginia and Illinois require the brokerage’s name. See the rules by state and country, with sources. This is not legal advice.
Yes. Assign a signature to a group for each office, or to an org unit on Google Workspace. For the office logo, use an Image custom attribute: the account keeps one company logo, and each signature shows the office’s own. BulkSignature does not assign signatures by office automatically; you choose the group or org unit for each signature.
Yes. Create one signature for each state, with that state’s disclosure, and assign it to a group of that state’s agents, or to an org unit on Google Workspace. Your brokerage decides what each line says.
Yes. Give leasing@ its own signature: on Microsoft 365, a shared mailbox or an alias gets it in Outlook through the add-in; on Google Workspace, a send-as address gets its own in Gmail. Your admin switches each kind of address on first. A Google group address that members send from gets one shared group signature, the same for everyone. Each address a signature reaches counts as one license: a Microsoft 365 shared mailbox once, a Google Workspace group address once for each member who sends from it.
BulkSignature works with company mailboxes on Google Workspace or Microsoft 365; personal Gmail and Outlook.com addresses are not supported. If you have your own domain on Google Workspace or Microsoft 365, you can sign up, but every company pays for at least 10 licenses. If your brokerage already uses BulkSignature, your admin sets up your signature.
Within one Google Workspace or Microsoft 365 account, each franchise office can have its own signature, through a group or an org unit, and its own office logo, through an Image custom attribute. Franchisees on their own separate accounts each need their own BulkSignature account and subscription, with the 10-license minimum each. A BulkSignature account has one company profile; it does not manage several accounts or brands together.
In Outlook, yes: on Microsoft 365, the Outlook add-in adds each agent’s signature in Outlook on iPhone and Android, as it does on computers and the web. The Gmail app on phones is not covered.
No. BulkSignature manages email signatures: the name, contact and brokerage block at the end of every email your agents send. It does not collect signatures on purchase agreements, leases or other documents; use an e-signature tool for those.
Agents cannot edit the signature itself. Once you switch on the User Portal, agents update their phone, title, headshot or license number; you choose which fields they can edit, and the design stays managed centrally. On Google Workspace, the signature is re-applied every night, even if an agent edits it in Gmail.
Yes. Put text such as an Equal Housing Opportunity statement or a wire-fraud warning in the disclaimer block, up to 1,000 characters, and add the logo as an image; there is no built-in Equal Housing logo, and SVG images are not supported. HUD does not require the logo in brokerage email, and NAR offers a wire-fraud notice template: see the rules table.
No, not today. BulkSignature has no CRM, MLS or listing-data integration, and a signature that a CRM sends is set in that CRM. A Zillow profile icon is available among the 37 social icons, as a link to an agent’s profile.
At the 10-license minimum, the Standard plan costs $1.10 per license per month billed monthly, or $0.88 billed yearly. The rate goes down as your license count grows, and the rate you reach applies to all your licenses. Brokerages with 500 or more licenses can ask for an Enterprise volume discount. Every company buys at least 10 licenses, there is no contract, and the 14-day free trial needs no card. See pricing.
Gmail